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Private Brands Making Healthy Eating Affordable

Private Brands Making Healthy Eating Affordable

Christopher Durham October 19, 2014 0

Many consumers feel eating healthier is too expensive. Organic and natural products are obviously a part of the healthy eating trend, and roughly a quarter of Americans eat organic foods on a regular basis—though

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Kroger Settles Simple Truth Labeling Lawsuit

Kroger Settles Simple Truth Labeling Lawsuit

Christopher Durham October 14, 2014 0

Cincinnati-based grocer Kroger is adapting the language it uses on it’s Simple Truth Private Brand chicken packaging after settling a lawsuit involving the animal activist group Compassion Over Killing. The current packaging carries the

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Kroger Private Brand Evolution Highlighted in the Cincinatti Enquirer

Kroger Private Brand Evolution Highlighted in the Cincinatti Enquirer

Christopher Durham September 21, 2014 0

Over the last few years America’s largest traditional grocer Kroger has been hard at work evolving its Private Brand portfolio. The transformation has included numerous re designs and brand introductions including the redesign of

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Kroger’s Simple Truth to Top $1Billion

Kroger’s Simple Truth to Top $1Billion

Christopher Durham September 14, 2014 0

Since its introduction two years ago the nations largest traditional grocer, Cincinnati-based Kroger is continuing to expand its natural and organic foods Private Brand Simple Truth. The brand now includes more than 35,000 products

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Kroger Expands Private Brands Online With Vitacost Acquisition

Kroger Expands Private Brands Online With Vitacost Acquisition

Christopher Durham July 2, 2014 0

Cincinnati based supermarket Kroger announced plans this week to buy Vitacost.com Inc., an online seller of vitamins and other health-related products, in a deal that would give the largest traditional U.S. grocer a stronger

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Kroger Kills Kroger Value & Expands Private Brand Portfolio

Kroger Kills Kroger Value & Expands Private Brand Portfolio

Christopher Durham June 29, 2014 1

In a move that bucks the current trend in grocers of optimizing and consolidating Private Brand portfolios Cincinnati based grocer Kroger has rolled out three low-priced Private Brands to replace its aging Kroger Value

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Surfing the New Wave of Sustainable Private Brands

Surfing the New Wave of Sustainable Private Brands

Christopher Durham June 24, 2014 0

Global retail intelligence provider Planet Retail will present the webinar “Surfing the new wave of sustainable private labels” on Tuesday, July 15, 2014 3:00 PM – 4:00 PM BST (UK time) According to Planet

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Harris Teeter Beef 1st to be Certified USDA Certified Very Tender

Harris Teeter Beef 1st to be Certified USDA Certified Very Tender

Christopher Durham April 28, 2014 0

Kroger owned, Matthews, NC based grocer Harris Teeter announced late last week that it is the first retailer in the country to offer U.S. Department of Agriculture (USDA) Certified Very Tender beef. Harris Teeter

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Kroger Introduces Cincinnati Reds Home Team Brand

Kroger Introduces Cincinnati Reds Home Team Brand

Christopher Durham March 31, 2014 0

Cincinnati, Ohio- based grocer Kroger has teamed up with their hometown baseball team Cincinnati Reds to create a new brand. The retailer is now selling a collection of ballpark favorite food using the Reds

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How 10 Retailers are Pushing Private Brand’s Potential

How 10 Retailers are Pushing Private Brand’s Potential

My Private Brand March 16, 2014 0

Private brands are a significant player in today’s U.S. retail landscape, reaching $112 billion out of $643 billion in total retail sales in 2013. But given the perfect storm of a struggling economy, rising

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