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Fresh & Easy launches ‘Ready to Cook’ Private Brand

Fresh & Easy launches ‘Ready to Cook’ Private Brand

myprivatebrand May 20, 2012 0

El Segundo, California based, Tesco owned Fresh & Easy Neighborhood Market has launched a new Private Brand range of over 50 pre-seasoned, ready-to-cook items in stores just in time for the summer grilling season.

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Fresh & Easy Expands Private Brand Wines

Fresh & Easy Expands Private Brand Wines

myprivatebrand May 17, 2012 0

As customers shift into the summer wine drinking season, Fresh & Easy Neighborhood Market is expanding its wine range with new refreshing offerings that emphasize fruit-forward profiles. Fresh & Easy is also currently offering

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Organic in a Big Green Box From Fresh & Easy

Organic in a Big Green Box From Fresh & Easy

myprivatebrand April 18, 2012 0

Just in time for Earth Day (coming up on Sunday, April 22nd) Tesco’s California based American cousin Fresh & Easy is giving customers more organic to love! In the store, customers will find more

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Fresh & Easy Holds “Pink Slime Swap Meat”

Fresh & Easy Holds “Pink Slime Swap Meat”

myprivatebrand March 29, 2012 0

El Segundo, California based Tesco owned grocer Fresh & Easy’s held it’s “Pink Slime Swap Meat” yeserday Wednesday, March 28th. According to their press release: Fresh & Easy never has, and never will, use

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Fresh & Easy Launches Easy Meal Idea Video Contest

Fresh & Easy Launches Easy Meal Idea Video Contest

myprivatebrand March 22, 2012 0

El Segundo, California based grocer Fresh & Easy Neighborhood Market has launched the fresh&easy Meal Idea Video Contest, inviting customers to submit original easy meal idea videos through the Fresh & Easy Facebook page

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Fresh & Easy Launches New Private Brand Vitamins & Supplements

Fresh & Easy Launches New Private Brand Vitamins & Supplements

myprivatebrand January 23, 2012 0

EL Segundo, California based grocer Fresh & Easy Neighborhood Market recently launched a line of affordable Private Brand vitamins and supplements, offering customers even more options to maintain a healthy lifestyle. Like all fresh&easy

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Fresh & Easy Expands “Better for You” Private Brands

Fresh & Easy Expands “Better for You” Private Brands

myprivatebrand January 8, 2012 0

El Segundo, California based Tesco subsidiary Fresh & Easy is expanding its affordable and better-for-you  Private Brands Fresh & Easy Eatwell and Fresh & Easy Goodness with more than 60 new products. The retailer

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Gourmet Private Brand Chocolate

Gourmet Private Brand Chocolate

myprivatebrand January 4, 2012 0

Yesterday, the Fresno California daily newspaper, The Fresno Bee featured a fascinating article on a couple of local Private Brand chocolate manufacturers and the specialty chocolates they make for some of largest retailers in

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Registration Opens For 2012 The Dieline Package Awards

Registration Opens For 2012 The Dieline Package Awards

myprivatebrand January 2, 2012 0

This week package design blog The Dieline announced the official start of the 3rd Annual The Dieline Package Design Awards, 38 winners across 12 different categories will be awarded a 1st, 2nd, or 3rd

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The Holidays Come to Private Brand at Fresh & Easy

The Holidays Come to Private Brand at Fresh & Easy

myprivatebrand November 6, 2011 0

Tesco’s US chain Fresh & Easy Neighborhood Market has once again engaged the international design consultancy P&W to create Private Brand packaging. This time they have developed the new seasonal branding for the grocer.

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