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“Make Your Mark” With Best Buy Private Brands
I am always excited to discover not only how retailers are growing and promotion their Private Brands but how they are using Social Media to encourage interaction and potentially create brand loyalists, so it
Read More »The Private Brand Movement: Day One
This guest post comes from one of the guest bloggers at this weeks Private Brand Movement conference, Aaron Keller, is Managing Principal of Minneapolis based design agency Capsule. The conference began with record breaking
Read More »Rick Rommel, SVP of Exclusive Brands & Global Sourcing for Best Buy to Speak at Private Brand Movement Conference
I am excited to announce that Rick Rommel, SVP of Exclusive Brands & Global Sourcing for Best Buy has agreed to present a keynote address at next month’s conference, September 19-21 at the Sheraton
Read More »Best Buy Raises the Bar With A New Chief Design Officer
Best Buy today named Aura Oslapas, senior vice president and chief design officer, effective Sept. 15, 2010. In her new role, Oslapas will lead Best Buy’s design and brand identity team worldwide. This is
Read More »Best Buy Launches Private Brand Broadband
Minneapolis based electronics retailer Best Buy announced it will launch Private Brand mobile broadband service under the Best Buy brand for select laptops and netbooks in the US. Best Buy will resell airtime on
Read More »Private Brand Goes HD at Best Buy
Best Buy’s electronics Private Brand Rocketfish now includes a new product called the Rocketfish WirelessHD adapter. The device is an adapter that sends HD signals wirelessly from their source to your HDTV. At $599.99
Read More »Keep Your Children Safe With Private Brands
In what is certainly one of the mist unusual Private Brand products I have seen in some time, Best Buy is selling this Insignia branded, Little Buddy Child Tracker. Here is the product description
Read More »Best Buy Scores Well With Insignia.
Check out this review from the technology and life style web magazine and shopping guide I4U News, the Best Buy Private Brand , Insignia fares extremely well. Insignia probably isn’t the brand you see
Read More »TIVO & Best Buy Partner in Private Brand Program.
Best Buy & Tivo announced on Thursday that they are developing a partnership to promote each other’s products. Best Buy said it will provide financial assistance for the development of TiVo software and search
Read More »Private Brand, the Brand Wave Begins!
The consumer electronics magazine Twice published by Reed Business Information owner of Variety, Elsevier and the business search portal Zibb, yesterday posted an insightful story on Private Brands in electronics. However I think the
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