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Target To Replace “Target Home” With Threshold
This past Wednesday, May 16, 2012 Minneapolis based retailer Target held its 2012 First Quarter Earnings Conference Call and discussed their evolving Private Brand portfolio. The call included Target executives: Gregg Steinhafel, Chairman, President
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Target Announces the Launch Of A New Private Brand
This past week at Target’s home editor preview event in New York City, the Minneapolis based retailer presented a sneak peek of what’s in store for home décor, including an all-new Target Private Brand
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Walmart Partners With National Brands to Build Private Brand
This past week I posted a story on Bentonville-giant Walmart’s launch of their new unbranded USDA Choice steak program, the program includes in store signage, tv and a promotion that is co-branded with national
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Target To Launch An Exclusive Nate Berkus Line
Nate Berkus—award-winning designer, author, television host and producer—will debut a new exclusive line of Private Brand home products at Minneapolis based retailer Target this fall. The retailer broke the big news this past Wednesday night (May 2)
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Walmart Launches Unbranded Beef Program
Walmart announced the launch of an assortment of USDA Choice Premium steaks, including T-bone, New York Strip, filet, ribeye, and top sirloin. This new steak offerings, offered at a “great price,” are available in
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Target Gives the Boot To Amazons Private Brand Kindle
Minnesota-based fast fashion big box retailer Target announced Wednesday that it will stop selling Amazon’s Private Brand Kindle devices, the latest in a series of disputes between the two companies. This is the week
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Microsoft Buys a $300M Stake In Nook
Earlier this week New York City based book retailer Barnes & Noble and Microsoft announced the spinoff of the Private Brand Nook ereader into a “strategic partnership” on e-reading, focused on the creation of
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Bharti Walmart launches Great Value Beverages
Bharti Walmart, a joint venture between India-based Bharti Enterprises and Bentonville, Arkansas based Walmart, has rolled out a line of ready-to-drink fruit-based beverages under the international Private Brand, Great Value. The new Great Value
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Craftsman’s Malkoski Honored With Women Mean Business! Award
Kristine Malkoski, Vice President, General Manager, Craftsman, was presented with the first ever Women Mean Business! Award during ceremonies at the Global Kickoff Luncheon of Women Mean Business! Week held at the Chicago Cultural
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Barnes & Noble’s Nook Becomes a TV Star
New York City based bookstore Barnes & Noble’s has introduced a new campaign from advertising agency Mullen (who is also responsible for this weeks Food Lion commercials) highlighting the e-reader brand by pairing the
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