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Schawk, Appoints Hans Muysson VP, Product Development

Schawk, Appoints Hans Muysson VP, Product Development

myprivatebrand May 10, 2012 0

Des Plaines, IL based Schawk, announced that it has appointed Hans Muysson to the newly created post of vice president, product development within its brand development group. Muysson will take charge of the product

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AWG Goes Gourmet With Superior Selections

AWG Goes Gourmet With Superior Selections

myprivatebrand May 7, 2012 0

Kansas City, Kansas based Associated Wholesale Grocers, Inc. (AWG) is bringing fine dining home with their new Superior Selections Private Brand. According to the press release: the impressive menu of products will delight even

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Your space is your voice.

Your space is your voice.

myprivatebrand April 26, 2012 0

This guest post comes from frequent contributor, Tess Wickstead, Strategy Director of the international design agency Pearlfisher. As a retailer it is important that you make your retail space speak on your behalf. You

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A Closer Look at Guaranteed Value

A Closer Look at Guaranteed Value

myprivatebrand April 16, 2012 5

At the beginning of the year Ahold and its US banners Stop & Shop and Giant of Landover and Giant Carlisle announced the introduction of the redesigned of value tier Private Brand “Guaranteed Value.”

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“Compare to or Not to Compare to: That is the Question” FMI Private Brands Summit

“Compare to or Not to Compare to: That is the Question” FMI Private Brands Summit

myprivatebrand April 3, 2012 0

For the first time, the Food Marketing Institute will co-locate their annual FMI 2012 Private Brands Summit at the FMI2012 food retail show to be held in at the Dallas Convention Center in Dallas

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The Self-Congratulatory Syndrome : Shows & Awards

The Self-Congratulatory Syndrome : Shows & Awards

myprivatebrand March 15, 2012 0

This is the final guest post in a three-part weekly series from Perry Seelert the strategic partner of united* dsn, a design consultancy based in New York and San Francisco. In the series Perry

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Private Brand: Penetration is not the goal!

Private Brand: Penetration is not the goal!

myprivatebrand March 6, 2012 2

This is the second guest post in a three-part weekly series from Perry Seelert the strategic partner of united* dsn, a design consultancy based in New York and San Francisco. In the series Perry

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Private Label – Lifestyle Brands?

Private Label – Lifestyle Brands?

myprivatebrand March 4, 2012 0

This guest post comes from frequent contributor, Tess Wickstead, Strategy Director of the international design agency Pearlfisher. Her post discusses the concept of Lifestyle brands and their relevance to retailers. I love this concept

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The Self-Congratulatory Syndrome: Private Brand

The Self-Congratulatory Syndrome: Private Brand

myprivatebrand February 27, 2012 1

This is the first in a three-part weekly series of guest posts from Perry Seelert the strategic partner of united* dsn, a design consultancy based in New York and San Francisco. In the series

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2012 Best Retail Brands of the World

2012 Best Retail Brands of the World

myprivatebrand February 27, 2012 0

Brand consultancy Interbrand, has released its 2nd annual global report dedicated to the retail sector. The Best Retail Brands report ranks the top 50 US retail brands by brand value, as well as the

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