Perry Seelert »
The Self-Congratulatory Syndrome : Shows & Awards
This is the final guest post in a three-part weekly series from Perry Seelert the strategic partner of united* dsn, a design consultancy based in New York and San Francisco. In the series Perry
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Private Brand: Penetration is not the goal!
This is the second guest post in a three-part weekly series from Perry Seelert the strategic partner of united* dsn, a design consultancy based in New York and San Francisco. In the series Perry
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The Self-Congratulatory Syndrome: Private Brand
This is the first in a three-part weekly series of guest posts from Perry Seelert the strategic partner of united* dsn, a design consultancy based in New York and San Francisco. In the series
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Steve Jobs never asked the consumer
This is the third guest post in a three-part series from Perry Seelert the strategic partner of united* dsn, a design consultancy based in New York and San Francisco. In an upcoming book on
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Great Private Brands Don’t Blindly Follow
This is the second guest post in a three-part series from Perry Seelert the strategic partner of united* dsn, a design consultancy based in New York and San Francisco. In an upcoming book on
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Private Brands: The Principles of Equity And Environment
In an upcoming book on “Grocery Store Brand Design”, to be published by Liaoning Publishing Group and sold globally US-based branding and design agency united* dsn, was asked to write the preface. This is
Read More »Don’t Let The Movement Pass You By
The following is a guest post from Perry Seelert the strategic partner of the New York City based strategic branding and design firm united*. Perry presents his insights and learnings from this past weeks
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