Kroger »
70-year-old Private Brand Fruitcake To Be Auctioned
Occasionally a strange or even weird story comes across my desk that is inextricably connected to Private Brand. One such story comes from a Cincinnati man who is to auction off a 70-year-old fruitcake.
Read More »
The Most Charitable Private Brand Retailers in America
Every year retailers across the country run promotions that raise money for local and national charities ranging from the MDA to Hunger has a Cure as well as direct contributions to numerous worthy causes.
Read More »
Kroger’s Simple Truth: Private Brand Consolidation
Over the last year months the US’s largest traditional grocer, Cincinnati based Kroger has quietly introduced the redesign of its store name branded Private Brand products (Kroger, Ralph’s etc.) It has redesigned, relaunched and
Read More »
Krogers Private Brands “Giving Hope A Hand”
Cincinnati based grocer Kroger, in partnership with vendors, has committed $3 million in donations for local breast cancer initiatives across the country to support National Breast Cancer Awareness month in October. The company’s annual
Read More »
Private Brand: The Competitve Advantage at Kroger
During Cincinnati, Ohio based Kroger’s second-quarter results call with analysts this past week, the grocer detailed the importance of Private Brands in its overall strategy as well as the continuing negative impact of the
Read More »
PB CAREERS: Senior Brand Manager – Kroger
Kroger: Cincinnati, Ohio Job ID: HC#6043 MB 082411 DESCRIPTION Position Title: Senior Brand Manager Department: Corporate Brands (CB) Position Reports To: Director Corporate Brand Portfolio Management Position supervises: Brand Manager, Associate Brand Manager, and
Read More »
Kroger Private Brands Join Sears & Carrefour in Global Online Marketplace
Cincinnati based grocer Kroger today said it will become an equity partner in GlobalNetXchange, the first global business-to-business online exchange serving the retail industry. Kroger plans to join founding partners Sears, Roebuck and Co.,
Read More »Kroger Debuts Mom focused Private Brand Website
The Kroger Private Brand “Comforts”, a line of baby products is making it easier for moms to share their words of wisdom with others through a new website launching today. ComfortsForBaby.com enables busy moms
Read More »
Krogers Private Selection In Film
Cincinnati-based grocer Kroger recently redesigned their premium edible Private Brand, the new design is fresh and modern and is rapidly flowing into stores. Take a look at this interesting internal brand video that illustrates
Read More »Kroger Bans BPA From Private Brands
After ridding its Private Brand baby products of BPA, Kroger is now eliminating the chemical from cans it uses in its Private Brands. Kroger plans to have it completely off its register tape by
Read More »
