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A&P Wins Private Brand Promotion of 2011

A&P Wins Private Brand Promotion of 2011

Christopher Durham March 27, 2012 0

The most recent edition of Supermarket News’ “Store Brands 2012 State of the Industry Report” named the Private Brand promotion created for the 2011 Woodson & James by Heil Brice Marketing Communications for client

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BI-LO, Free College Baseball & Private Brand

BI-LO, Free College Baseball & Private Brand

Christopher Durham March 6, 2012 0

For the fifth consecutive year, Greenville, SC based grocer BI-LO is partnering with the University of South Carolina and Clemson University (my wife’s alma mater) to offer the “No Dough” baseball promotion.  Beginning on

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Real Moms put AWG Private Brands to the Test

Real Moms put AWG Private Brands to the Test

Christopher Durham February 23, 2012 0

Kansas City, Kansas based Associated Wholesale Grocers (AWG) is putting its Best Choice Private Brand products to the ultimate test. Scott Richey, Executive Director at AWG decided to go head-to-head with the national brand in

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Private Brand Sweet Dreams At Bi-Lo

Private Brand Sweet Dreams At Bi-Lo

Christopher Durham February 15, 2012 3

Regular readers may remember that I grew up in Greenville, SC or more specifically a suburb of Greenville, Mauldin. My parent’s home was a little more than a mile from the BI-LO headquarters so

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Keep New Year’s Resolutions With ALDI Fit & Active Private Brand

Keep New Year’s Resolutions With ALDI Fit & Active Private Brand

Christopher Durham January 3, 2012 0

Batavia, Illinois based discount grocer ALDI is offering shoppers a wide variety of health- and budget-conscious Private Brand products under its exclusive Fit & Active line to make it easy and affordable to stay

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Celebrate With Award Winning Private Brand Wine From Aldi

Celebrate With Award Winning Private Brand Wine From Aldi

Christopher Durham November 30, 2011 0

Just in time for holiday celebrations and dinner parties, BATAVIA, Illinois based discount grocer ALDI announces its line-up of award-winning international Private Brand wines, including six that received medals from the Beverage Testing Institute

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A&P Private Brand Products Offer Tasty Options for Your Holiday Meal

A&P Private Brand Products Offer Tasty Options for Your Holiday Meal

Christopher Durham November 20, 2011 0

Montvale, N.J. based grocer The Great Atlantic & Pacific Tea Company, Inc. (A&P) has a full range of fresh, new options to make this year’s holiday meal stand out from the rest. A&P carries

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Bloom Private Brands Take Center Stage At Washington, DC Cooking Show

Bloom Private Brands Take Center Stage At Washington, DC Cooking Show

Christopher Durham November 7, 2011 0

Here are a few pictures from this past weekend’s Metropolitan Cooking and Entertaining Show held at the Washington, DC Convention Center. Salisbury, NC based grocer Bloom, a banner of Delhaize, has been a multi-year

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A&P’s Announces Winners of Private Brand Tailgate Cook-off

A&P’s Announces Winners of Private Brand Tailgate Cook-off

Christopher Durham November 1, 2011 0

Two New York Jets Fans won big at A&P’s Private Brand Woodson & James tailgating cook-off event, which took place before the Jets-Chargers football game on Sunday, October 23. A&P sponsored the event at

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Switch & Save With Aldi

Switch & Save With Aldi

Christopher Durham October 10, 2011 0

Discount supermarket retailer Aldi, continues to feature a Private Brand promotion in both its print and online vehicles. The Switch & Save promotion follows the now familiar Private Brand marketing formula, with a twist,

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