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A&P Wins Private Brand Promotion of 2011
The most recent edition of Supermarket News’ “Store Brands 2012 State of the Industry Report” named the Private Brand promotion created for the 2011 Woodson & James by Heil Brice Marketing Communications for client
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A&P Private Brand Products Offer Tasty Options for Your Holiday Meal
Montvale, N.J. based grocer The Great Atlantic & Pacific Tea Company, Inc. (A&P) has a full range of fresh, new options to make this year’s holiday meal stand out from the rest. A&P carries
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A&P’s Announces Winners of Private Brand Tailgate Cook-off
Two New York Jets Fans won big at A&P’s Private Brand Woodson & James tailgating cook-off event, which took place before the Jets-Chargers football game on Sunday, October 23. A&P sponsored the event at
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A&P, Artichoke Pizza & Private Brand
The Food Emporium Trading Company launched its exclusive Private Brand of the top 10 rated New York City pizza restaurant, Artichoke Basille’s signature pizzas, both Margherita and Artichoke. Each are exclusively available at all
Read More »A&P Takes Private Brand Fresh And Local
Montvale, New Jersey-based grocery A&P announced the launch of a brand Private Brand of locally raised chicken, turkey and beef products exclusively available to customers at select A&P, Pathmark, Superfresh, Waldbaum’s and The Food
Read More »A&P Launches Premium Private Brand Beef
Beleaguered grocer A&P today announced the launch of a brand new Private Brand of premium-quality Angus beef featuring steakhouse-quality meat at affordable supermarket prices. The new brand joins numerous other similar Private Brands across
Read More »Bon Apétite Features America’s Choice Yogurt
This week Private Brand receives welcome attention from food magazine Bon Apétite. Whose weekly taste test blog “Supermarket Standoff” conducts a taste test on supermarket yogurt. According to the story the test evaluated straight-up
Read More »A&P Appoints Kevin Broe, VP of Private Brands
The struggling once iconic grocer Great Atlantic & Pacific Tea Co. (A&P) has appointed six newly recruited executives to its merchandising and marketing team to help the US retailer enhance value for customers, while
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Private Brand “Favorite Stuff of the Year”
ShopSmart, from the publisher of Consumer Reports, is revealing the 10 hottest products of 2010 selected from the thousands of home, food, beauty and other items that were tested throughout the year. Featured in
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Bankruptcy, Private Brand & Great Coffee – A&P
This week brought the long anticipated bankruptcy announcement the icon of American grocery, A&P and as expected the speculation about its outcome and the vultures circling the body are everywhere. I thought it would
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