Take a look at this intriguing and playful Private Brand work from the ten-person Netherlands based agency Studio Kluif for HEMA.

HEMA is a successful international retailer with more than 400 shops in The Netherlands, Belgium, Luxembourg and Germany. Much of its success is due to HEMA’s strong dedication to quality design. Since 2002 Studio Kluif has worked on dozens of Private Brand product lines for food, personal hygiene products and kids toys as well as many others.