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Kantar Retail’s Bryan Roberts Talks Private Brands
In a recent interview with the trade magazine European Supermarket Magazine (ESM), Bryan Roberts, retail insights director at Kantar Retail, discussed the huge potential for Private Brand and the retailers’ ability to grow their
Read More »Australian Retailers Defend Private Brands in Senate Inquiry
Australian supermarket giants Coles and Woolworths told a Senate inquiry this week that they were not trying to increase sales on Private Brand products at the expense of branded competitors. Coles merchandise director John
Read More »Llamas, Attitudes & Venture Brands – Tesco
English retailer Tesco recently launched a snack food Private Brand called ‘Llama’s’ – the latest example of its ‘venture brand’ strategy to develop Private Brands and products that move beyond the traditional Tesco “private
Read More »Dutch Private Brand Bedding From HEMA
The Dutch dime store HEMA typically sells Private Brand products across a wide variety of categories including clothing, food, gardening tools, office supplies and home ware. Design agency Studio Kluif has been involved in
Read More »Private Brands in Russia
Traditionally, grocery retailers in Russia developed Private Brands. However, with the development of the retail industry in the country, non-grocery retail operators have become involved in the private label market by launching their own
Read More »Tesco Redesigns Private Brand Seafood
English retailer Tesco has introduced a redesign of their entire Private Brand of mid-tier and premium fresh fish that covered over 50 sku’s. The new designs were created by the UK based design firm
Read More »Marks & Spencer Launches a “Simply” Better Brand
Earlier today London-based British retailer Marks & Spencer announce the launch of their much anticipated new Private Brand Simply M&S. The brand will include more than 800 everyday food products and pantry staples that offer
Read More »Morrisons Launches NuMe!
English grocer Morrisons is set to launch the first of more than 300 products in a new healthy eating Private Brand in the coming weeks. The ‘NuMe’ brand, will consist of 315 new chilled,
Read More »The Pack is the Product – Ikea
Take a look at this playful twist on the digital camera. The Private Brand packaging from Ikea is also the product complete with built-in USB. The camera was included as part of a press
Read More »Walmart Canada Introduces ‘Our Finest’
The summer is a great time for gathering with family and friends, and Walmart Canada knows that Canadian families, regardless of their budget, want to serve only the very best at their summer barbecues.
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