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Macy’s Announces Exclusive Marcus Samuelsson Collection
This week, Macy’s announced an exclusive cookware collaboration with celebrity chef and Macy’s Culinary Council member, Marcus Samuelsson. Born in Ethiopia and raised in Sweden, Samuelsson spent his adult years living and cooking in
Read More »Sears Names Brand Licensing Agent for Kenmore, Craftsman and DieHard
Hoffman Estates-based Sears Holdings selected Leveraged Marketing Corporation of America as its exclusive global licensing agent for the company’s Private Brands: Kenmore, Craftsman and DieHard brands. The agreement with LMCA supports Sears’ plans to
Read More »Sears Names Steve Haber to Lead Home Appliances
Hoffman Estates, Illinois based all American retailer Sears announced yesterday that Steve Haber will join the company as senior vice president and president, Home Appliances. Mr. Haber comes to Sears Holdings from Sony Electronics,
Read More »Macys & Private Brand Every Day Value”
In a move that certainly appears to be a reaction to the announcement this month by, Plano, Texas-based JCPenney that they would adjust their pricing and promotional strategy and eliminate the high-low prices they
Read More »A Interview With Tim Adams Chief Private Brands Officer, Macy’s
Earlier this month Dale Gauthreaux, Director of The Institute for Leadership Advancement at the University of Georgia’s Terry College of Business had the opportunity to film this one on one interview with Timothy M.
Read More »David Beckham, Six Pack Abs & Private Brand Underwear
David Beckham’s debut Private Brand Bodywear collection for fast fashion retailer H&M has quality and longevity at its core. This first collection introduces nine underwear styles for men, which will go on to form
Read More »Macy’s Brings Private Brands to ShopNBC
New York based national department store Macy’s will debut four of its home brands from its Private Brand portfolio on ShopNBC beginning Saturday, February 11th at 7pm ET. Through this initiative, a select assortment
Read More »Macys Sues Martha Over Penneys
New York based department store Macy’s has filed a lawsuit against Martha Stewart Living Omnimedia to block a new licensing agreement with their middle America rival JCPenney. Macy’s asserts that the deal violates an
Read More »Macy’s Sues Martha Over Penneys
New York based department store Macy’s has filed a lawsuit against Martha Stewart Living Omnimedia to block a new licensing agreement with their middle America rival JCPenney. Macy’s asserts that the deal violates an
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