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Walgreens Good & DeLish Stars In The “All-Star Celebrity Apprentice”
Deerfield, Illinois based retailer Walgreens continues to innovate in Private Brand marketing and promotion this time with a high profile sponsorship of the popular reality show “All-Star Celebrity Apprentice,” the finalists and their signature
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Walgreen Happy and Healthy With Private Brand
The second issue of drugstore Walgreen’s advertorial magazine has hit the stores and the spring edition of Happy and Healthy features Black Eyed Peas diva Fergie on the cover but the star of the
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MPB First Look: Walgreens Debuts Well Beginnings
Over the last three years America’s largest drug retailer Walgreens has systematically reinvented itself and introduced both an innovative customer experience and Private Brand portfolio. The reinvention has aggressive optimization and consolidation of the
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Walgreens Taps OMD to Buy Media
Deerfield, Illinois-based drug retailer Walgreens has selected Omnicom Group‘s OMD to handle media buying. The agency will be responsible for U.S. media-buying and planning, including multicultural, digital and mobile work. The business will be
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Walgreens Brand Sale Stars In Flyer
This week Deerfield, Illinois based drugstore Walgreens is featuring its Private Brand portfolio in a promotion that puts them in a Front Page starring role in their weekly flyer. The Walgreens Brand Sale with
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Walgreens/Boots Redesigns No7
International drug retailer Walgreens/Boots has introduced a redesign of their iconic beauty Private Brand No7. The London-based design agency Two Create was commissioned to modernize the No7 aesthetic to appeal to their existing loyal followers
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Joe Magnacca Becomes CEO of Radio Shack
Fort Worth-based faltering electronics retailer RadioShack said Thursday that longtime drugstore executive Joseph Magnacca has been appointed CEO and a member of the company’s board. Magnacca, 50, will join RadioShack on Monday from Walgreen,
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Fifty2 – The MPB Project: Walgreens – Ology
“Fifty2: The My Private Brand Project,” will present a carefully curated look at the best Private Brands in the U.S. across all retail channels. The weekly series presents a look at one great Private Brand
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Walgreens Private Brands Surge to 22% Penetration
Just before Christmas, December 21, Naperville, Illinois based drugstore Walgreen held its Q1 2013 earnings call. The call included commentary from: Rick Hans, CFA – Divisional VP IR & Finance; Wade Miquelon – Executive
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Walgreens Promotes Fresh Foods With Mobile Tasting Tour
Deerfield, Illinois based drugstore Walgreens is embarking on a mobile tasting tour providing samples of its fresh food and refreshments to Los Angelenos where they work, live and play. The Walgreens “Up Market: Fresh”
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