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CVS Announces Significant Private Brand Portfolio Changes
This past Thursday, December 13, 2012 Woonsocket, Rhode Island based drugstore CVS Caremark held its annual Analyst Day in New York City. The retailer outlined its strategic growth framework as well as providing an
Read More »Walgreens Promotes Fresh Foods With Mobile Tasting Tour
Deerfield, Illinois based drugstore Walgreens is embarking on a mobile tasting tour providing samples of its fresh food and refreshments to Los Angelenos where they work, live and play. The Walgreens “Up Market: Fresh”
Read More »Walgreens & A Nice! Holiday Party
Deerfield Illinois based drugstore Walgreens is featuring two of its Private Brands Good & Delish and Nice! in their latest post in the Discover our Brands section of their Happy and Healthy blog. The
Read More »Duane Reade To Promote Private Brand With “Show Us Some Leg” Facebook Campaign
Walgreens owned, NYC-based drugstore Duane Reade has announced a seven-week social media campaign to raise awareness of Duane Reade Private Brand hosiery products—produced by Doris Hosiery Mills. The campaign will help New Yorkers find
Read More »A Closer Look at Walgreens New Private Brand – Ology
Late last week (Nov. 1)I ran the story, “Walgreens Launches New Private Brand & New Magazine” which was a first look at the retailers new Private Brand Ology and their new advertorial magazine “Happy
Read More »CVS Refreshes Earth Essentials
Over the last few months Woonsocket, RI based drug retailer CVS has gradually begun to roll out a redesign and refresh of its Earth Essentials Private Brand of natural and environmentally friendly products. The
Read More »Walgreens Launches New Private Brand & New Magazine
Deerfield, Illinois based drugstore Walgreens announced the launch of Happy And Healthy, Your Guide To Living Well With Walgreens, which debuts on Sunday, November 4. The magazine will be issued bi-annually, and the première
Read More »Walgreens and Alliance Boots Form New Company
Deerfield, Illinois based drug retailer Walgreens announced yesterday that it has formally set up a new company, jointly owned with Alliance Boots, as part of the strategic partnership that was announced in June. The
Read More »Rite Aid Highlights Private Brand
This week the third largest drugstore chain in the U.S. Rite Aid features its Private Brands in a 2 page spread in its weekly flyer. The Camp Hill, Pennsylvania based retailer is also featuring
Read More »Walgreens Completes Initial Investment in Boots
Deerfield, Illinois based Walgreen, the largest drug store chain in the U.S., and Alliance Boots, a leading international pharmacy-led health and beauty group, announced the completion today of Walgreens initial investment in the strategic
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