Archive for Kangaroo Express
Private Brands Are Strategic Pillars at The Pantry
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In this excerpt from the Convenience Store News article, “The Pantry to Invest in IT, On-the-Go Meals” the new president of the convenience store chain The Pantry discusses his companies focus on Private Brands in the coming year. The Pantry operates approximately 1,653 stores in eleven states under select banners, including Kangaroo Express. Over the last few months Private Brands have been the buzz in the convenience channel with both Valero and 7-Eleven growing and creating brands.
On the same day it reported weak fourth-quarter results, The Pantry Inc.’s new president and CEO Terrance M. Marks revealed the convenience store chain will invest in new information systems and comprehensive, on-the-go meal solutions in the coming year.
The new CEO also wants to see more private label items, beyond the new foodservice program. “Private label is now a relatively small portion of our mix,” he said. “And there is a lack of consistency between our private label offer and the name on most of our stores. We need to determine what categories we need to be in private label. There are certain categories in which private label can perform quite well, and others where it is more structurally challenged. But those decisions are center of plate for us right now.”
If you enjoyed this post, get FREE updates when you subscribe to Myprivatebrand’s Blog by Email.How much Private Brand fits in a Kangaroo Pouch
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This past weekend my family and I ventured from our home in Charlotte, NC to Mount Pleasant, SC, to visit family and attend my nephew’s third birthday party. On our way down we stopped for gas at a Kangaroo Express gas station. For those of you unfamiliar with Kangaroo Express is operated by The Pantry who has more than 1,650 locations in eleven states. Over they last few years they have converted more than 80 percent of those stores to Kangaroo Express.
All three of my children piled out looking for the bathroom and snacks, so we wandered the store. It was a large nicely lit, clean and modern gas station/convenience store; I was a bit startled to find private brand not just once but all over the place. Batteries, disposable cameras, disposable and a whole selection of convenience items under the Kangaroo brand, CVP brand health and beauty products (A McLane Brand) and Celeste soda just to name a few. Most of it is loud and old school but it seems to represent the Kangaroo brand well and should provide a significant margin play for a large convenience and gas chain.
Overall not bad.
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