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Christopher Durham

Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.

DEADLINE ALERT: Vertex Awards Standard Entry!

Standard Registration ends Midnight EST, Friday, January 17, 2020Be part of the most prestigious private brandpackage design...

PB Careers: Amazon – Sr. Art Director

Job ID: 1032603 | Amazon.com Services LLC DESCRIPTION Amazon Fashion is seeking...

Vertex Awards Standard Entry Deadline Is Friday!

The $249 Standard entry fee expires 1.17.2020 The 7th Annual Vertex Awards competition is opens for entries from Friday,...

Jumbo Commits to On the Way to PlanetProof Produce

From January 1, 2020, all Dutch fruit and vegetables are certified by Jumbo On the Way to PlanetProof . This...

PB Careers: Petco – Brand Manager

Location: 10850 Via Frontera – NSC Building 1, San Diego, CA 92127Schedule: Full Time Position Overview Qualifications