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Christopher Durham

Christopher Durham
Christopher Durham is the President of My Private Brand and the Co-founder of The Vertex Award. He is an author and consultant who has worked with Family Dollar, Petco, Staples, Office Depot, Metro, Lowe’s, Food Lion, Hannaford and more. He has published five definitive books on private brands and plans to launch two more in 2017.

Don’t Miss The Vertex Awards Celebration

For the fourth annual Vertex Awards, we are excited to announce the first ever Vertex Awards Celebration. Join us as we celebrate the winning...

Ahold Delhaize Announces Senior Staff

Yesterday Ahold Delhaize announced internally the executive team appointments which will support its creation of a decentralized brand structure for its store banners. According to...

Albertsons Appoints Geoff White President, Own Brands

Albertsons Companies today announced that Geoff White has been appointed to the new position of President of the company's Own Brands organization. In this new role,...

PLMA’s 2017 “World of Private Label” International Trade Show Seminars

PLMA’s 2017 “World of Private Label” International Trade Show will be held at the RAI Exhibition Centre in Amsterdam, Amsterdam, The Netherlands, May 16-17th...

Walmart Innovates with Food Mashup – Crotilla

Customers don’t typically visit Walmart for their innovative private products but they are doing their best to try and change that. The retail giant wants to...