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My Private Brand

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Building a foundation for the future of private brand

This guest post comes from Paul Woodward, Senior Director, Retail Supply Chain Business of Oracle Retail As a founder and pioneer of collaborative technical compliance solutions,...

3 Winning Strategies for Private Brand

This guest post comes from Doug Baker, Vice President, Industry Relations - Private Brands, Technology, FMI Succeeding in private brands requires great products, but that’s...

Aldi UK Debuts 2 New Sauce Brands

Discount grocer Aldi Uk has introduced 2 new premium private brand sauces brands created by U.K. based agency  The Black Eye Project. The move...

Target Kills Archer Farms & Simply Balanced & Launches Good & Gather

Over the last few years, Minneapolis based Target has dramatically reinvented its private brand portfolio, adding dozens of brands to its portfolio – Cat...

Kroger Reduces Plastic Resin In Private Brand Packaging By 9.1m Pounds

Kroger announced yesterday that the retailer's Zero Hunger | Zero Waste efforts reduced its food waste footprint – the overall food waste it produced – by...