Loyal Kroger shoppers know and love the retailer’s private brand cookies Kaleidos. Similar to Trader Joe’s iconic Joe-Joe’s and of course Oreos, which are a traditional sandwich cookie with a creamy middle. Kaleidos come in a range of both every day and intriguing flavors including Original, Popping Candy, Mint, Golden, and Raspberry Crème, Not to mention the newest flavor Kaleidos Sparkly Unicorn Cookies. The sweet treat starts with purple cookies that are embellished with blue edible sparkles. The magical confetti cake batter flavor creme in the middle is light pink with blue and red specks.
These cookies seem to be tailor-made as a social media viral darling so it is no surprise that they have gotten some buzz.