Bed Bath & Beyond Names Joe Hartsig Chief Merchandising Officer

Bed Bath & Beyond has named Joe Hartsig as Executive Vice President, Chief Merchandising Officer of Bed Bath & Beyond and President of Harmon Stores Inc., effective immediately.

Reporting directly to Bed Bath & Beyond’s President & CEO, Mark Tritton, Mr. Hartsig will be a key member of the senior leadership team and responsible for developing and implementing its Product strategy, one of the five pillars of the Company’s preliminary strategic plan.  His responsibilities will include oversight of the retailer’s omni-channel merchandising, planning, and private brand strategies.  As President of Harmon, Joe will also be responsible for developing the growth strategy for the cosmetics, health and beauty retailer, operating under the names Harmon, Harmon Face Values or Face Values.  

Mark Tritton, President & CEO, said, “To rebuild our business, we need leaders of change.  Joe’s experience as one of the leading innovators in retail makes him perfectly suited to help re-establish our authority in the Home, Baby and Beauty markets and we’re excited to welcome him to this critically important role.  Improving the curation and differentiation of our assortment is our number one strategic priority, and Joe will be the driving force behind our ambition to make it easy to feel at home with Bed Bath & Beyond, while also providing the leadership and vision needed to grow our Harmon business.”

Joe Hartsig has more than 30 years of experience in consumer brand development and retail merchandising, as a senior leader at some of the world’s largest and best-known consumer brands, including Walmart, Motorola and SC Johnson. Most recently, he served as Senior Vice President & Chief Merchandising Officer at Walgreens, where he managed the front of store Retail Products division and drove transformational change.  He was responsible for a team of over 500 merchandising, planning and field team employees across a variety of categories, in addition to leading the owned brand organization and e-commerce and digital merchandising strategies to advance the company’s omni-channel capabilities.

“The opportunity to help rebuild an iconic brand like Bed Bath & Beyond was too good to miss,” said Mr. Hartsig. “Mark has a clear vision to reconstruct a modern, durable business model with a differentiated merchandising strategy at its heart.  It is an exciting time to be joining Bed Bath & Beyond and I look forward to working closely with Mark and the organization.”

The retailer is on track in its search to fill a number of other strategic leadership roles.  “I am very grateful for our associates who have stepped up to provide key interim leadership and partner closely with me to build our plan. We look forward to providing an update on additional hires soon,” said Mr. Tritton.

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Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.