The Private Label Manufacturer Association (PLMA) is holding its Annual PLMA’s Executive Education Program June 18-20 at St. Joseph’s University in Philadelphia, Pennsylvania. PLMA’s annual executive education classes are designed for one purpose: to help manufacturers and retailers understand what it takes to be successful with store brands. Classes include store brand strategy, the role of the retailer, the role of the manufacturer, e-commerce marketing, innovation and product development, generational marketing and more.
Classes are held at St. Joseph’s University in Philadelphia and taught by industry experts and academic professionals. It’s perfect for new hires as well as experienced managers who are doing private label for the first time. Registration is now open and classes fill up quickly. For more information, contact Sylvia Stein at PLMA. Telephone (212) 972-3131 or firstname.lastname@example.org.