Target Moves to Make Fashion More Sustainable

    It’s no secret—fashion fans around the world love keeping up with the latest styles and trends. But it takes the fashion industry large amounts of energy and water to keep the new “fast fashion” pieces coming, while discarded clothing is piling up in landfills, to the tune of 92 million tons a year.

    Target understands the negative effects waste and pollution can cause in the value chain, from rising costs to environmental impact. Target shoppers look to the retailer for solutions to help them live waste-free lives too. So, Target has been exploring innovative ways to design for circularity across their business, products (private brands) and services.

    Target took another step forward, joining dozens of leading brands and industry organizations in signing onto the Fashion Industry Charter for Climate Action. This charter is designed to mobilize the fashion industry to create solutions to combat climate change. Target has signed on alongside companies like Puma, H&M, Gucci and Hugo Boss, and NGOs like WWF (World Wildlife Fund), the Better Cotton Initiative and Textile Exchange.

    Jennifer Silberman, vice president, corporate responsibility, Target

    “Target proudly joins the Fashion Industry Charter for Climate Action as it closely aligns with our climate goals and continued efforts to reduce our greenhouse gas footprint,” said Jennifer Silberman, vice president, corporate responsibility, Target. “Being part of this charter alongside fashion industry leaders can hopefully inspire others to join the initiative, reduce carbon emissions, and build a more sustainable future.”

    Aligned with the Paris Agreement goals, the charter will help to guide our ongoing work toward selecting climate-friendly and sustainable materials, using low-carbon transportation, and exploring circular business models. The move also supports Target’s efforts to set a Scope 3 carbon emissions reduction target, as charter signatories aim to reduce their aggregate greenhouse gas emissions by 30% by 2030.

    This charter membership is the latest in Target’s ongoing work to make their apparel business more sustainable. Over the years, the retailer has partnered with Natural Resources Defense Council on its Clean by Design initiative, which identifies practical, cost-saving opportunities so our suppliers can increase operational efficiencies in their factories while reducing resource usage, waste, and emissions. Target is also a strategic partner to the Global Fashion Agenda, and support its work to transform the way fashion is produced and consumed around the world.

    SOURCEA Bullseye View
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    Christopher Durham
    Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.