Meet Me In Chicago. PLMA 2018 Private Label Trade Show

Next week the Private Brand manufacturer world will converge on Chicago’s Rosemont Convention Center to immerse themselves in PLMA’s 2018 Private Label Trade Show. Once again, this year I will be there walking the floor, looking for cool new stuff and meeting with the industry.

If you see me on the floor, stop and say hello.  I will have several dozen copies of the limited-edition Private Brand Manifesto poster to give away as well as some other cool swag.

See you in Chicago

Christopher

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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.