Six Great Reasons To Enter The Vertex Awards

If you read My Private Brand regularly or you follow us on LinkedIn, Twitter or Facebook you’ve probably heard a thing or two about The Vertex Awards — the prestigious international private brand design competition that we co-founded with Global Retail Brands magazine five years ago.

So let me give you a few good reasons:

  1. Global recognition no matter what kind of retailer or designer you are or where you’re from or who you work for.
  2. All winners will be published on the Vertex Awards site, My Private Brand and Global Retail Brands magazine.
  3. Receive your award in Amsterdam and mix and mingle with the best designers in the world.
  4. All winners will be featured in the annual hardcover book available on Amazon.
  5. A really cool trophy.
  6. Set the trends for the future of Private Brand.
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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.