Supervalu Promotes Dament to EVP, Retail, Marketing & Private Brands

Supervalu announced this week changes to its executive leadership team. Anne Dament has been promoted to Executive Vice President, Retail, Marketing and Private Brands effective immediately.

Dament joined Supervalu in January 2017 and has made significant contributions to Supervalu, including developing a strong plan and implementation strategy to improve the company’s retail division, reorganizing multiple retail merchandise groups, consolidating wholesale and retail marketing efforts and driving new product introductions. With respect to new products, she has brought new ideas and direction to Supervalu’s portfolio, including launching over 350 new private label items this year, and developed other innovative solutions, such as Supervalu’s recent launch of its national Quick & Easy meal solution program.

“Anne is a smart, creative, and dynamic leader and has made a significant impact on our team in a short time frame,” said Mark Gross, Supervalu’s President and Chief Executive Officer. “Over the last year, she’s set a positive vision for our retail initiatives, particularly here in Minnesota, introduced exciting new product innovation to wholesale and retail, and brought greater collaboration between our retail and wholesale teams.”



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Christopher Durham

Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan).

Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s.
Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago.

Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.