The 50 Most Popular Trader Joe’s Products of All Time

Monrovia, California-based Trader Joe’s celebrated its 50th anniversary earlier this month by revealing its top 50+ private brand products based on suggestions from customers and staff.

The top 50+ products are:

  • Monrovia, California-based Trader Joe’s celebrated its 50th anniversary earlier this month by revealing its top 50+ private brand products based on suggestions from customers and staff.

    The top 50+ products are:

    Bakery
    Pita Bread—$1.39

    Beverages
    Brewed Ginger Beer—$3.99/four-pack
    Cold Pressed Matcha Lemonade—$2.99/64-oz. bottle
    Organic French Roast Cold Brew Concentrate—$10/32-oz. bottle
    Organic Tea & Lemonade—$2.99/64-oz. bottle
    Red Refresh Tea—$2.49/20 tea bags
    Unsweetened Oolong Tea—$1.19/bottle
    Whole Milk Mango Kefir—$3/32-oz. bottle

    Cheese
    Sliced Fresh Mozzarella—$4.99/12-oz.
    Unexpected Cheddar—$3.99/7-oz.

    Frozen
    Chicken Tikka Masala—$3.49
    Gluten-Free Cauliflower Pizza Crust—$4.99
    Mandarin Orange Chicken—$4.99
    Mango & Sticky Rice Spring Rolls—$2.99
    Salmon Burgers—$6.49
    Sublime Ice Cream Sandwiches—$4.49
    Hold the Cone Ice Cream Bars—$2.99

    Grocery
    Corn & Chile Salsa—$2.49
    Green Dragon Sauce—$2.99
    Organic Midnight Moo (chocolate syrup)—$3.49
    Organic Purple Maize Flakes—$3.69
    Organic Sriracha BBQ Sauce—$2.99
    Organic Toaster Pastries—$2.69
    Premium Extra Virgin Olive Oil—$7.99
    Seasoning Salt—$1.99

    Produce and Flowers
    Kohlrabi Salad Blend—$2.49
    Organic Broccoli Slaw—$1.99
    Plumcots—$2.99/lb.
    13 Roses—$5.99
    Orchids

    Refrigerated Products
    Boneless Skinless Chicken Thighs—$3.99/lb
    Spatchcocked Lemon Rosemary Chicken—$3.99/lb
    Carne Asada—$8.49/lb
    Fresh Bruschetta Sauce—$2.99
    Mediterranean Hummus—$2.39
    Mozzarella & Tomato Salad—$3.99

    Snacks ‘n Sweets
    Dark Chocolate PB Cups—$4.29
    Dress Circle Chocolate Chip Cookies—$3.99
    Everything Pretzel Slims—$2.39
    Five Seed Almond Bars—$3.99
    Gochujang Almonds—$4.99
    Just Mango Slices—$2.00
    Organic Corn Chip Dippers—$2.29
    Peanut Butter Pretzels—$2.99
    Restaurant Style Tortilla Chips—$1.99
    Sweet & Salty Kettle Corn—$2.29
    Triple Ginger Snaps—$3.99

    Supplements & Such
    Facial Cleansing Oil—$6.99
    Super Green Drink Powder—$19.99/30 servings

    Alcohol
    Drive Thru Red Dry Hopped Red Ale—$6.99/six-pack

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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.