Celebrate Summer in Minneapolis with WISE!

Presented by Women Impacting Storebrand Excellence

Join WISE and their hosts, Dakota Growers Pasta, Seneca Foods and TreeHouse Foods, for an evening of networking in Minneapolis. Strike up great conversation with other professionals in the private label industry in a relaxed and fun atmosphere.

Thursday, June 22, 2017
5:30 – 8:00 pm CST
Appetizers, Beer & Wine will be served.

Pinstripes – Edina
3849 Gallagher Road
Edina, MN 55435

Guest speakers will include: Julie Griffin, Director, Private Label, Category Management, SBT for Lunds & Byerlys and Cindy Sorensen, Sr. Vice President Business Development for Midwest Dairy Association about their impact and efforts to grow diversity within the store brands industry.

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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.