Don’t Miss the Party! – Vertex Celebration

For the fourth annual Vertex Awards, we are excited to announce the first ever Vertex Awards Celebration. This is a FREE event, so please join us as we celebrate the winning retailers and their brands as well as the agencies, manufacturers and service providers who made the products possible.

Everyone is invited, retailers, manufacturers, service providers and agencies are all welcome to join us. And if you are a prior winner please come and meet your award winning peers.

The event will be held prior to the PLMA International show May 15, 2017, from 6:00 pm to 8:00 pm at the Hilton Amsterdam hotel, famous for John Lennon and Yoko Ono’s 1969 ‘bed-in for peace’ and Hilton’s first hotel in the Netherlands. This iconic hotel was famously built on the baseline of Plan Zuid, a district designed by prominent architect Berlage, which highlights the Amsterdam School of architecture and contains boutiques, designer shops, and couture houses, in addition to being within walking distance of world-renowned Museum Square.

Vertex Awards Celebration
May 15th, 2017
6:00 pm to 8:00 pm
Cost: FREE

TEL: +31-20-7106000


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Christopher Durham
Christopher Durham is the President of My Private Brand and the Co-founder of The Vertex Awards. He is a strategist, author, and consultant who has worked with Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro, Lowe’s, Food Lion, Hannaford and more building private brands. Durham has published five definitive books on private brands including his first book Fifty2: The My Private Brand Project. In 2017, he will debut his latest book Vanguard: Vintage Originals a look at innovation and disruption in private brand going back to the mid-1800’s. Durham lives in Charlotte, NC with his wife Laraine and two daughters Olivia and Sarah.