Vertex Awards IV: Bronze Winners

Fresh Thyme Teas

Category: B1. New Brand
Retailer: Fresh Thyme
Country: United States
Agency: The Creative Pack

8 SKUs that are on the cutting edge compared to other retailer’s tea ranges, straying from the traditional packaging – more modern, accessible and relatable. The teas begin to take on their own personas with unique hand-drawn illustrations of decorative cups to compliment each flavor of the tea.


  • Danielle Beal
  • Fern Serna
  • Heather Storie
  • Paola Ip
  • Corey Czer
  • Emma Tung
  • Mark Whyte