Vertex Awards IV: Bronze Winners

BRANDHOUSE

Summary:
Creating a strong brand design for the Asda Spiced Rum product that can compete and challenge against competitors and engage with the target consumer. The product is a blend of warm and spicy flavors originating from a Caribbean influence. A nod to this influence should be reflected in the label.

Credits:

  • Christopher Lane – Designer
  • Gavin Greenhalf – Creative Director
  • Amy Casey – Account Director


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