Presidents Choice “What if?”

Canadian retailer Loblaw continues to support its ground-breaking private brand Presidents Choice (PC) with a full complement of marketing tactics. This commercial presents what’s happening in the PC kitchen.

“In the PC kitchen, we’re always asking, “What if?” Like, what if dessert didn’t need a fork? Introducing the easy-to-serve PC Chocolate Pecan Pie Bar. Discover more of this holiday season’s Must Trys from the PC Insiders Collection.”