S4RB Receives Seven Figure Investment

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s4rbSolutions for Retail Brands Limited (S4RB)
, a Nottingham, UK-based private brand grocery retail specialist, received a seven-figure investment from Foresight Group’s Foresight Nottingham Fund.

The exact amount of the deal was not disclosed. In conjunction with the funding, Mike Quinn of Foresight will join S4RB’s Board as Investor Director.

The company intends to use the funds to expand into national and international markets, develop its software solutions and grow its current 30-strong team.

Founded in 2006, S4RB provides a cloud software platform for retailers to evolve their private label brand products by providing an insight into product performance, and introducing collaboration with suppliers around product quality, innovation, incident management and brand initiatives.

Clients include Asda, Musgrave Group, Safeway, Waitrose, Walgreens Boots Alliance and Walmart.



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Christopher Durham
Christopher Durham is the President of My Private Brand and the Co-founder of The Vertex Awards. He is a strategist, author, and consultant who has worked with Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro, Lowe’s, Food Lion, Hannaford and more building private brands. Durham has published five definitive books on private brands including his first book Fifty2: The My Private Brand Project. In 2017, he will debut his latest book Vanguard: Vintage Originals a look at innovation and disruption in private brand going back to the mid-1800’s. Durham lives in Charlotte, NC with his wife Laraine and two daughters Olivia and Sarah.