This week H‑E‑B announced the addition of the newest San Antonio Spur, LaMarcus Aldridge, to the retailer’s award‑winning television commercials featuring humourous scenarios involving their private brand. LaMarcus will join the line‑up alongside teammates Kawhi Leonard, Tony Parker, Manu Ginobili and Tim Duncan. The commercials may also include other surprise appearances by other players this year.
“Like his teammates, LaMarcus brings a unique flavor and community commitment to San Antonio and we are excited to introduce him to Spurs fans through our commercials,” said Cory Basso, H‑E‑B Group Vice President of Marketing and Advertising. “For the past 10 years H‑E‑B customers have enjoyed connecting with the Spurs through their passion for H‑E‑B products. Customers and fans alike look forward to our commercials every year to open the basketball season.”