The OmniShopper 2015 Conference, formerly Shopper Insights in Action, is one of the most exciting events in the retail industry, and has been for over a decade. Experts from leading Retailers and Brands will address the dramatic shifts in shopper behavior and define the next generation of shopper strategy. The conference will be held July 20-22, 2015 at the beautiful Radisson Blu, on the river in Chicago.
Join me in Chicago as I chair the Omnishopper Private Brand Symposium and join the worlds leading retailers: Walgreens, Target, Walmart, Zappos, Groupon, Sports Authority, Safeway, Albertsons, Ahold, Giant, Stop & Shop, Big Lots and Mapco to discuss the latest strategies, trends and ground-breaking innovations that are transforming both branding and retail.
A look at how Target is moving from having a transactional relationship to a more emotional connection with the guest through our brand, Threshold. We will dig into how we consistently and cohesively support this brand from Team structure, Product development, Marketing and Guest Insights.