Amazon Kindle Voyage Stars In Commercial

Kindle VoageCheck out the commercial for Amazon’s 7th generation of Kindle: Kindle Voyage. The private brand device was released late last year and is their most advanced e-reader ever, with a 20% faster processor, twice the storage, and now with a touch interface.

“Our mission with Kindle is to make the device disappear, so you can lose yourself in the author’s world,” said Jeff Bezos, Amazon.com Founder and CEO. “Kindle Voyage is the next big step in this mission. With the thinnest design, highest resolution and highest contrast display, reimagined page turns, and all of the features that readers love about Kindle—books in seconds, no eyestrain or glare, readability in bright sunlight, and battery life measured in weeks, not hours—Kindle Voyage is crafted from the ground up for readers.”



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Christopher Durham

Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan).

Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s.
Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago.

Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.