California based grocer Raley’s has introduced a new sub-brand of its eponymous Raley’s Private Brand that focuses on helping customers on their eating better journey – a journey to overall wellness and trying to make good choices along the way.
The new brand Raley’s Well for Life features foods that are good and simple. Good because they’re healthier food choices that also taste good. And simple because they’re free from over 80 ingredients that just aren’t necessary or better for you.
It’s good and simple, just like the brand promise: Wholesome, delicious foods for your road to wellness.
The first two products available are Raley’s Well for Life breads and organic yogurts. The assortment includes a wide selection of choices – Classic White, 100% Whole Wheat, Nuts & Seeds, Honey Wheatberry, Buttermilk and 100% Whole Wheat. The line-up of organic yogurt includes six flavors: plain, vanilla, strawberry, blueberry, peach and raspberry. All are certified organic, and contain live and active cultures that support a healthy digestive system. They are also gluten-free, have 1% milk fat and added Vitamin D to support strong bones, teeth and muscles and a healthy immune system. Customer’s can find yogurt in the dairy section in 6 oz. cups in all the flavors or 32 oz. tubs for the plain and vanilla flavors.