Today I am excited to announce that I will be presenting for the very first time my new book Fifty2, The My Private Brand Project My Private Brand at the 18th annual FUSE conference in Chicago, April 7-9 at the Radisson Blu Aqua hotel.
At FUSE I will join retailers from Target, Ethan Allen, Barney’s, Gilt Group and Chipotle not to mention Indra Nooyi Chairman, CEO, PepsiCo, Mauro Porcini Chief Design Officer, PepsiCo, Inc., Simon Doonan Creative Ambassador at Large Barney’s, Phil Duncan Global Design Officer Procter & Gamble, Tinker Hatfield VP Design Innovation Nike and the collected brand strategy and design community. FUSE will explore design as a strategic lever and invaluable asset in building better brands and more meaningful relationships with consumers. With One Collective Voice, FUSE is a forum for all to share stories, inspiration and best practices. This year, the conference presents its most Iconic and Inclusive experience ever.
Through an exclusive arrangement with the conference My Private Brand readers can us the code FUSE14MYPBRAND and save 20% off standard registration rates.