Target Debuts Latest Nate Berkus’ Collection

Nate Berkus - targetFor his latest exclusive spring collection at Minneapolis-based retailer Target, designer Nate Berkus looked to the skies for inspiration. His latest collection, in stores now, provides a modern twist in the form of perforated frames and candleholders and lots of graphic patterns.

“This season I found a whole new level of inspiration by looking up-the deep blues of the midnight sky, shades of violet that appear at sunset and celestial patterns,” said Nate.

While the universe may be mysterious, designing your home doesn’t have to be. Nate believes that beautiful design alchemy happens when you find new pieces that you love and layer them into what you already have in your home.

“Opposites always attract and bring a bit of balance to the space,” says Nate. “Don’t be afraid to mix contradicting aesthetics like a reflective gold statement piece paired next to a natural woven texture for a perfectly undone yet polished look.”

SOURCE: A Bullseye View

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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.