Grand Rapids, Michigan based SpartanNash announced late last week that is will collaborate with Daymon Worldwide on it’s Private Brand programs. SpartanNash’s Private Brand products are sold through 172 retail stores and more than 1,900 independent retailers under such brand names as Our Family, Spartan, Spartan Fresh Selections, Nash Brothers Trading Company, TopCare and other brands in 44 states.
“We are honored by the trust and partnership of our friends at SpartanNash, and energized by their vote of confidence in our team,” said Rhonda Levene, Daymon Worldwide CFO and Chief Customer Officer, North America Private Brand. “Our mission is to deliver unique solutions so that retailers can achieve differentiation, drive profitable sales growth, and win customer loyalty. We extend our thanks to the entire SpartanNash organization for this opportunity.”