Happy Holidays from all of us at My Private Brand

holiday front

Happy Holidays
from all of us at
My Private Brand

May this Joyous Season
bring you peace, health,
and happiness
throughout the coming year

At the close of another year
we gratefully pause
to wish you a warm and happy
Holiday Season

– CD –



Facebooktwittergoogle_plusredditpinterestlinkedinmail
Previous articlePremium Private Brand Chocolate From Wegmans
Next articlePB CAREERS: Staples – Director Own Brand Chanel Management
Christopher Durham

Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan).

Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s.
Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago.

Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.