M&S To Give Away Private Brand Luxury Gift Basket on Twitter

M&S hamperThis holiday season British retailer is promoting its iconic Private Brand products with a special Twitter promotion offering customers a chance to win a M&S Luxurious Christmas Hamper, worth £500(~$808.10). For a chance to win, customers may tweet the one thing that would make their gift hamper truly special with #LuxuriousHamper by the closing date of November 272013.  Tweet by clicking here


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Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.