WISE Announces Annual Meeting & Luncheon

Marilyn Sherman - wiseWISE – Women Impacting Store Brand Excellence will hold its 1st Anniversary, Annual Meeting & Luncheon to celebrate their first year of advancing diversity in the store brands industry through professional development and building connections. The event will be held on the first day of the annual 2013 PLMA Annual Trade Show, Sunday, November 17, 2013 at the Hyatt O’Hare Rosemont, Illinois – adjacent to the Donald Stephens Convention Center.

The event will include the Wise Annual Meeting & Board Nominations, the Top Women in Store Brand Awards Ceremony and a keynote address by Marilyn Sherman.

Marilyn Sherman has spent years motivating and inspiring audiences to get out of their comfort zone and get a front-row seat in life. After starting her career in corporate America, she is now seen as the go-to motivational keynote speaker for corporate and association markets that want their people to improve their morale, teamwork, and communication skills and ultimately achieve more results. With her background as a training officer for a major finance company, Marilyn honed her skills to motivate audiences who are often hard to motivate. With her engaging, and fun personality, Marilyn connects with her audiences immediately and delivers content that they can immediately use when they get back to their office.

Marilyn is a graduate of Washington State University and after working for Chrysler First Financial Services, she was a contract speaker for one of the top seminar companies in the United States and Canada. She officially received road warrior status after delivering six-hour professional development seminars up to 5 cities a week up to three weeks a month for five years! In 1998, she went out on her own starting UpFront Presentations, a speaking and training company. She has served on the boards for the National Speakers Association Las Vegas and San Diego chapters. She also held national positions as the chair of the Motivational Speaker Professional Expert Group and headed up four labs that were conducted across the country.

In addition to being a popular motivational keynote speaker, Marilyn is also the author of three motivational books including “Whose Comfort Zone Are You In?” “Why Settle for the Balcony, how to get a Front-Row Seat in Life” and “Front-Row Service”. When not delivering upbeat motivating programs for audiences across the country, Marilyn accompanies her French husband Yves de Boisredon who takes people on fantasy wine experience trips to France.

  • Time: Doors open at 11:00am, Program begins at 11:45 am
  • Place: Hyatt O’hare Rosemont, Illinois – adjacent to the Donald Stephens Convention Center
  • Luncheon Fee: Members – $25, Non Members – $50
  • Registration: http://womeninstorebrands.com/events
  • Please RSVP by 10.25.13

To learn more about WISE visit them at Sky Hall Booth 5619 at the PLMA Annual Trade Show



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Christopher Durham

Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan).

Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s.
Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago.

Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.