PB CAREERS: Delhaize – Senior Brand Designer

My Essentials CommercialDelhaize – Senior Brand Designer
City: Scarborough – Hannaford office
State: ME

Primary Function:
Conceptualizes, develops and executes creative, innovative graphic design solutions that support private brand strategies and Delhaize America goals.

Job Requirements

  • Bachelor’s degree in design or related field.
  • 5+ years of experience in the graphic design and desktop publishing field.
  • Attention to detail.
  • Seasoned in-depth knowledge of Macintosh computers and desktop publishing software.
  • PhotoShop, Illustrator, in design.
  • Working knowledge of print production and pre-press processes.

Job Details

  • Thinks strategically and collaborates effectively with Private Brand colleagues and Delhaize America external vendors to develop package design solutions that communicate effectively and support the company’s business strategies and branding objectives across a wide range of materials and processes.
  • Supports the Our Brand’s Team in establishing, executing and maintaining visual brand identity in style, type and layout for packaging and product executions.
  • Serves as a key creative resource for multiple functional areas across the organization; advises and influences internal customers by recommending strategically based design solutions to their unique communication challenges.
  • Establishes and cultivates with outside creative resources and directs a course of action consistent with company goals.
  • Provides direction and collaborates with copywriter, suppliers, printers, photographers, illustrators, and designers to develop strong concepts for any given branding strategy.
  • Manages multiple, complex design projects in the day-to-day execution of strategic branding initiatives.
  • Works with design team to evolve visual brand identity.
  • Develops strong working relationships across the department and the organization.
  • Supervise staff and freelance designers.
  • Establish and maintain brand style guides.

Post Date: 8/13/2013
Close Date: 8/23/2013

Apply On-line


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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.