PB CAREERS: The Fresh Market – Grocery Category Manager

Fresh MArketThe Fresh Market –  Grocery Category Manager  – Greensboro, NC

This position will require a minimum of 3 years’ Category Manager experience

  • College degree required
  • Ideally, has worked in a Specialty Food environment/managed these categories
  • Direct product purchasing experience
  • Store level Management experience a plus
  • Comfortable with Excel and databases

Specific Category Experience (to include as many categories specified as possible)

  • Cookies
  • Frozen
  • Chips/Snacks
  • Ice Cream
  • Specialty Sodas
  • Pickle & Olives
  • Oils & Vinegar
  • Juice & Mixers
  • Water
  • Sauces/Marinades/Condiments

The successful candidate should have worked within an environment that has employed Category Management Principles to include:

  • The Knowledge/use of industry data: Neilson, IRI and SPINS
  • Clustering of stores and integration of integration of multiple planograms based upon size and demographics
  • Price zone implementation
  • Price models for margin and target competitive pricing
  • Financial acumen of set analysis, sales & GP per linear foot, inventory turn analysis
  • Exposure to Spaceman, JDA or other applications
  • Explicit use of internal data for category performance to include sales, margin, turns, days’ supply, etc.
  • History of growth in Category Sales and Margin
    • Demonstrates examples of accomplishments
  • Strong involvement in Private Label
    • Understands the role PL plays within the category
    • Involved with sourcing and product specification
  • Experience dealing with third party distribution
  • Sales Planning
    • Vendor deals/promotions
    • Advertising/Marketing funds
    • Preparing promotional plans in advance
    • Planning distributions/allocations
    • Dealing with “buy-to” plans
    • Creating end cap/display plans
  • Thorough understanding of Store Operations: store receiving, reset chronology, back stock handling/tools, DSD issues/procedures, perpetual inventory/automatic replenishment principles

Personal Attributes
Possess “Foodie” attitude towards categories

  • Understanding of TFM niche
  • Love of food-understands the balance of unique to conventional offerings in addition to the relationship to consumer interest versus financial returns
  • Attuned to trends
  • Brings “first to market” attitude for specialty items
  • Creative and energetic
  • Hands on attitude
  • Able to adapt to small staff support
  • Multi-task orientation
  • Owns the process from start to finish
  • Comfortable operating as a “service role” for the stores
  • Team player- willing to jump in and help out others

Primary Location: US-NC-Greensboro-Corporate
Organization: Corporate
Schedule: Full-time

To Apply E-mail: candicejames@thefreshmarket.com


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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.