Toys “R” US Posts Two Private Brand Jobs

Toys R Us storeThis week Wayne New Jersey based toy retailer Toys “R” Us has two Private Brand positions listed in package design and global brand production management.


Job Number: 35754

The Packaging Manager reports to the Director Packaging Design, Global “R” Us Brands.   The manager is responsible for overseeing the design process of all projects from inception through production, ensuring that final package meets strategic objectives. The key responsibilities of the Design Manager includes managing all aspects of the brand identity/package development process [including internal design work, managing outside agencies and/or freelance help] and working closely with the Product Development team to develop action plans to achieve the best creative solutions. The Manager also directs photo shoots and the tasks of the Hong Kong team to create production artwork.


  • Align own and team’s efforts with R Us strategies and direction
  • Understand design trends  and continually research online resources, competitive stores  and non-industry packaging; proactively share information with team members
  • Support the expansion of the range of private label products across the division to achieve corporate sale growth, profit and productivity targets
  • Partner with Director on overall creative projects
  • Prepare comps, mood boards, or storyboards to prove-out or communicate vision
  • Participate in brainstorming meetings
  •  Establish timelines for projects and maintain responsibility for completion dates
  • Work productively in the face of uncertainly while at the same time demonstrating flexibility and resilience in response to differing ideas and opinions regarding trends and design
  • Manage project scope with Brand Team to ensure assigned brands meet design strategies
  • Demonstrate accurate understanding of Guest needs/ requirements and continually searches for ways to improve services
  • Collaborate with the team, creating mutual respect and partnerships with others on the broader team
  •  Accurately analyses the most critical facts needed to understand and solve problems, see trends and root causes and identifies solutions that best address them
  • Proactively share timely updates and information with team members and demonstrating accurate understanding of Guest needs/ requirements

Leadership/Talent Enhancement

  • Manage contracted production studios, freelancers and vendor artists; set clear objectives and manage schedule
  • Art direct photography and manage photo crew
  • Make timely decisions that pertain to work flow in order to keep essential projects moving
  • Maintain ownership of creative process and development schedule, hold self and team accountable for outcomes
  • Develop and present new creations effectively communicating the strength and strategic advantage of the design
  • Proactively share time-sensitive updates and information with team
  • Provide “express” training to freelance staff brought in during heavy workload seasons
  • Take decisive, timely action to address important short-term and long-term issues
  • Create an environment in which people clearly communicate and readily share needed information
  • Hold self and team accountable for outcomes for achieving goals, complying with policies and procedures

Production Artwork

  • Build production mechanicals that fall outside the scope of the Hong Kong studios
  • Provide direction to the Hong Kong design team to produce timely and effective artwork; ensure all artwork adheres to Brand Style Guides, and maintains brand essence
  • Manage and review layouts and approval process through all touch points
  • Proofread copy and coordinate Spanish translations for all packages
  • Ensure proper warnings, markings and labeling appear on packages, in the correct size and as per the Brand manager’s review of test report
  • Supervise and improve in-house and vendor packaging with a focus on improving the overall quality of TRU Store packaging standards


  • Design and develop detailed style guides for new or refreshed brands to maintain brand consistency encompassing all regions
  • Ensure photography and artwork is reflective of brand guidelines, adhere to the Style Guide and relevance to current fashion/ design trends in the marketplace
  • Collaborate with Brand team during brainstorming sessions and creation of creative brief
  • Develop logos, packaging concepts, line extensions and refreshes both independently and with external design partners while meeting strategic objectives for creative briefs
  • Present creative ideas to the Packaging Director and senior members of the Brand team
  • Establish timelines for projects and maintain responsibility for completion dates


  •  Coordinate and manage photo shoots including:  booking talent, communicating desired effects (lighting, set design), model selection, scheduling and art direction
  •  Identify photography needs with brand managers to determine how products work and which features to spotlight
  •  Seasonally review fashion trends (clothing, hairstyles, room sets) with brand team to ensure the “brand image” is being captured
  •  Review final photo selections with brand team to ensure strategic objectives were met


  • Maintain weekly production tracking schedules and email status blasts
  • Ensure that Product Development milestone calendar is followed and achieved seasonally inclusive of early and final release
  • Manage artwork timelines with the Hong Kong studios from initial job submission through completion
  • Manage production cycles through the PLM system


  • Collect, process and code all invoices, submit to Director Packaging
  • Maintain or reduce costs incurred in all aspects of production, ensure that creativity and smart spend go hand in hand

Vendor Management

  • Manage external production with vendors
  • Assist manufacturing vendors in the creation of required artworks and PLM usage


  • Bachelor of Arts or Bachelor of Fine Arts in Graphic Design
  • 5-10 years in Packaging Design
  • Expert skills in art direction and managing design direction with an international team
  • Expert skills in Logo and Package Design
  • Advanced skills in directing photo shoots, printing process and understanding and continually researching design trends
  • Expert skills in Adobe Acrobat and Illustrator and advanced skills in Adobe Photoshop and FTP software including Fetch, Transmit or Cyberduck
  • Advanced Microsoft application skills such as Work, Excel and intermediate skills in PowerPoint

Job Function: Product Development
: Headquarters
Primary Location
: USA-NJ-Wayne
Work Locations:
Headquarters One Geoffrey Way, Wayne 07470-2030
: Full-time
Job Type
: Standard
Education Level
: Bachelor’s Degree



Job Number: 35740)

The Manager of Production Management in the Wayne NJ offices manages production and delivery of items globally.  He or she will partner with GPSQC, Logistics, MP&A, international merchants, Creative Services, Brand Marketing, Finance, Regional Product Teams and Production Management counterparts in Shenzhen.  The Manager of Production Management will ensures that the “R” Us Brands team delivers on the commitments made by the global merchants.

Milestone Tracking and Management Visibility (15%)

  • Review, track and monitor Work In Progress (WIP) Reporting for Item Setup and JSF completion, etc.
  • Provide visibility to management on production status, both on aggregate and down to item level detail.
  • Identify and escalate issues and analyze potential impact on the business.

Purchase Order and PO Change Management (25%)

  • Drive PO Writing and PO Change Management Compliance Disciplines by monitoring APLL PO Tracking tool and highlighting potential impacts to shipments
  • Accountable for first point of escalation for identified issues.  Partner with Shenzhen PM team, Logistics and Brand Marketing for issue resolution / escalation.
  • Prepare aggregate PO reporting and communication to stakeholders on regular basis
  • Accountable for reporting on PO Writing progress vs. Forecast

Item, Inventory and Market Analysis (15%)

  • Monitor and report on item performance and identify opportunities globally
  • Ensure promotion opportunities are supported with inventory
  • Provide reporting and tracking for amortization of tooling

Item Introduction and Set-up Management (10%)

  • Facilitate item setup in all markets and report progress to management
  • Monitor Vendor Item Setup (EDQ) to ensure items are set up accurately and timely, providing escalation support when needed

Vendor Management (25%)

  • Facilitate new vendor on-boarding with appropriate TRU Departments
  • Mange Level 2 escalation of vendor issues and assist where necessary
  • Accountable for reviewing, tracking and monitoring GSV, PLI and other certifications and highlight potential impact to shipments
  • Track certification status of vendors and highlight potential impact to shipments
  • Work with various partners at “R” HQ to ensure that any new policies and their impact on private brand suppliers are clearly understood and communicated
  • Act as a key point of contact for Global “R” Brands team members with regards to policies and procedures
  • Analyze chargeback and vendor issues, interpret data, spot trends, and direct China team’s follow ups to drive compliance
  • Responsible for supporting vendor compliance in resolving issues on weekly cube variation report through partnership with appropriate internal parties.
  • Responsible for escalating quality control issues to GPSQC team for domestic items and acting as a partner for similar issues for foreign items.

Financial Accountability (10%)

  • Provide input to yearly department budget
  • Review monthly Profit & Loss Statement and provide explanations to variance
  • Work with Finance team to estimate monthly flash statement


  • Bachelors Degree in Business, Supply chain or related field Required
  • 5+ Years in Production/Product Development, Brand Management, MP&A and/or Supply Chain experience in a Global Environment
  • Core functional understanding of how product is designed, developed, merchandised, sourced and delivered.
  • Working knowledge of master data management (MDM) processes and systems
  • Understand Logistics of freight, transportation and shipping procedures
  • Ability to travel globally as required.
  • Working knowledge of purchase order management processes and tools
  • Strong experience in production management, sourcing, merchandise planning or product development
  • Outstanding communication and interpersonal skills
  • Excellent organizational and time-management skills and an ability to manage multiple initiatives with shifting priorities while adhering to strict deadlines
  • Advanced skills in Microsoft Office Word, PowerPoint and Excel to support data aggregation and manipulation.
  • Familiarity with web based collaboration tools

Job Function: Product Development
: Headquarters
Primary Location
: USA-NJ-Wayne
Work Locations
: Headquarters One Geoffrey Way, Wayne 07470-2030
: Full-time
Job Type
: Standard
Education Level
: Bachelor’s Degree
: Yes, 10% of the time


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Christopher Durham
Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan). Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s. Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago. Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.