Check out the fabulous package design for these Private Brand Cocktail Mixers at specialty retailer of home furnishings and gourmet cookware Williams-Sonoma‘s. The design references old-time small batch whiskey and scotch packaging while maintain a fresh modern attitude.
The product has a feel high-end and expensive, yet authentic and nostalgic. A solution with an intricacy of detail and layering of element provides perfect to communicate this concept. The obsessive nature of the design helped communicate the craft put into the product itself.