If You Missed the PLMA Show – Checkout the Briefings.

If you missed the annual PLMA 2012 Private Label Trade Show this past week, the trade organization has conveniently provided a set of video briefings from the trade show. Viewers can learn about the trends, products and companies that exhibited. TV personality Jodi Daley and PLMA president Brian Sharoff host the briefings from the trade show floor. While Morning News Beat columnists Michael Sansolo checks out new products, Tim Simmons interviews the seminar speakers, and David Skarie offers insight about what manufacturers and retailers are thinking.

Stay tuned for the week after Thanksgiving when I will have a series on my favorite parts of the show.

Briefings-at-a-Glance



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Christopher Durham

Christopher Durham is the president of My Private Brand and the co-founder of The Vertex Awards. He is a strategist, author, consultant and retailer who built brands at Delhaize-owned Food Lion, and lead strategy and brand development for Lowe’s Home Improvement. He has consulted with retailers around the world on their private brand portfolios including: Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro (Canada), TLW (Taiwan) and Hola (Taiwan).

Durham has published five definitive books on private brands, including his first book, Fifty2: The My Private Brand Project. In 2017, he will debut his newest book, Vanguard: Vintage Originals, a visual tour of innovation and disruption in private brand going back to the mid-1800’s.
Dynamic in his presentation while down to earth and frank in his opinions, he has presented at numerous conferences, including FUSE, The Dieline Conference, Packaging that Sells, Omnishopper and PLMA’a annual trade show in Chicago.

Durham lives in Charlotte, NC with his wife, Laraine, and two daughters, Olivia and Sarah.