West Des Moines, Iowa based grocer Hy-Vee has introduced Baraboo, a new line of Private Brand craft beers. The beer brewed in Stevens Point, Wisconsin comes in three varieties which the Hy-Vee website describes in humorous terms
Red Granite Lager
If roses aren’t your thing, take time to stop and smell the lager instead. Our unique blend of German hops creates a floral aroma that’s better than bouquets. Add in caramel and two-row malted barley for a sweet, well balanced, copper-colored lager with a taste as smooth as polished granite.
Lumberjack IPA
Whether you’ve been sawing logs in a forest or a hammock, our Lumberjack IPA will wake you up with its bold hop aroma. The crisp and citrusy trio of Magnum, Perle and Cascade hops have been dry-hopped to create a taste so complex and delicious, you’re sure to fell another bottle.
Woodpecker Wheat
That’s no woodpecker you hear tapping. That’s the knock of opportunity giving you the chance to savor a cloudy pour of Yakima hops, spring wheat and specialty malts. You wouldn’t ignore opportunity, would you?

Christopher Durham
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