PB CAREERS: 7-Eleven – Sr. Product Director Private Brands
Job ID: 3908
Location: TX – Dallas
Position Category: Store Support Center-Corporate
Job Type: Full Time
Education Required: Masters Degree
Experience Required: 10 – 15 years
Position Description
This role will lead the effort to provide critical strategic and integration support of the Company’s effort to support the development of Private Branded products.
- Manage the strategy and strategic positioning with all internal and external stakeholders for 7-Eleven private label products.
- Work cross functionally with the Merchandising, Marketing, Logistics & Procurement groups to drive new item development and go-to-market strategies.
- Manage the relationship between key vendors – Daymon, Mistui, McLane, Suppliers, Franchisees & our North American Licensees.
- Manage product & packaging quality, and key financial metrics across entire Private Brands portfolio.
- Oversee and ensure proper forecasting of raw materials, production, finished goods & relevant seasonal safety stock to ensure 99.9% in-stock level.
- Continuous product & program improvement relative to strategy, tactical day to day management, assortment, packaging, innovation, demand chain & reporting.
Position Requirements
Yrs experience: 10-15
Education: Bachelors Degree or higher
- SEI knowledge of business process and systems a plus
- Combined experience owning/operating retail operations
- Strong industry and retail knowledge of business process and systems
- Strong organizational, planning & time management skills
- Strong analytical skills
- Strong leadership & ability to quickly shift gears
- Strong passion to protect & grow Private Brands

Christopher Durham
President & Chief Strategist at My Private Brand/Folio28 LLC
Christopher Durham is the president and founding partner of the retail and Private Brand consultancy Folio28. He is a consultant, strategist and retailer with close to 20 years of real-world retail and corporate experience, creating, launching and building billion dollar Private Brands.
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