United Oil, a family owned company, which operates approximately 125 gas stations and convenience stores in locations throughout Southern California, has launched its very first Private Brand. The brand is “H2O Help to Others” bottled water. At retails prices of 49¢ for 16.9 oz, and .89¢ for 1 liter, this water is priced to move! Plus, the retailer is donating 10¢ from each bottle sold to local food banks to help people in the communities it serves.
The launch of the Private Brand bottled water is a direct result of United Oil’s annual “I Got It!” Makes Cents fundraising event. One weekend a year, United Oil donates money, usually 1¢ to 2¢ from every gallon of gas sold at all of it’s gas stations to a chosen charity. This year, United Oil wanted to keep the giving momentum going, and came up with the concept to launch a Private Brand bottled water that would generate donation dollars every day of the year.
This is a great first effort in Private Brand I look forward to seeing more from United Oil.